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Quote by Alejandro Gonzalez Inarritu

“I made commercials for corporations like Volkswagen and Coca-Cola, but I was always the one to write them, too, which was a very good exercise, because I learned to tell little stories.”

Quote by Alejandro Gonzalez Inarritu

Author

Alejandro Gonzalez Inarritu
Alejandro Gonzalez Inarritu

Alejandro Gonzalez Inarritu, born on August 15, 1963, is a renowned Mexican film director known for his unique narrative style and profound thematic exploration. His works have won numerous international awards. more

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“I was aware of the possible biases you could get as a commercial director, like being too concerned about the technical aspects of the form rather than anything of substance. If you keep working in commercials, you can get trapped in a very superficial way of thinking. I always used commercials as an exercise for filmmaking, like going to the gym.”

“Integrity without knowledge is weak and useless, and knowledge without integrity is dangerous and dreadful.”

“I think movies in general should have more respect for the audience than they do. Too many films are afraid to confuse people, so all the information is given to them right away, and there's nothing left for the film to do. It ruins many stories, because everything becomes obvious and predictable. I want my films to engage people more and make them more actively involved in the story.”

“As a sensitive filmmaker, I think you have to really be careful in how you explore it. Not that you can't tell any story you want - I'm not calling for censorship or anything. But if you're going to have violence, I think it's important to deal with the consequences of that on a human level, not just to make people laugh.”