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Quote by Roberto Pedreira

“Jiu-jitsu as a name for a martial art did not exist in Japan until Japanese visitors to Brazil and California brought it back to Japan, at which time it was immediately recognized as as sub-style of Kodokan Judo, and not remotely as any form of Japanese jūjutsu (柔術).”

Quote by Roberto Pedreira

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Roberto Pedreira

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“I am interested in helping people to understand how to sell what it is they need to sell in a way that makes sense for both them and the investor.  Over the years what I have been astounded that many artists and business people who produce theatre works consistently do not know how to go about funding their projects and moving them from one point to the other.  There are many money sources around, but in many cases people who make theatre are not business minded to the point of developing the skills to mine money sources consistently.  Ask yourself what is the motivation of this potential investor. Is it for financial return, is it for tax credit, is it just to help? or do they want to become a part of the entertainment business? OK once you have discovered this then you need to think in terms of how do you present your case. This is what has come to be known in the world of investment as your “pitch deck.”

“There is a word for people like you, and that word is audience. An audience comes to a theatre perhaps to see something which if they saw it in real life, they may find offensive… Perhaps you’ve come here this evening, because you want to see something you’ve only done in the privacy of your own homes, something perhaps you wished you’d done in the privacy of your own homes or something that you dreamed about doing in the privacy of your own homes. An audience likes to sit in the dark and to watch other people do it. Well, if you’ve paid your money – good luck to you. However, from this end of the telescope things look somewhat different – you all look very small, and very far away and there’s a lot of you. It’s important to remember that there are more of you than of us. So, if it does come to a fight, you will undoubtedly win.”