“Advertising is the best insurance that you can take out on your business. You can buy fire insurance on your stock of goods, but no company will issue a policy covering your business, the good will as they sometimes call it. You must insure yourself, and the best way to do it is by advertising. Good advertising kept up for a number of years gives you something that no fire can take away.”
Quote by Frank Farrington
Work
Retail Advertising: Complete
This book provides an in-depth exploration of the strategies and techniques used in retail advertising, covering topics such as market analysis, consumer behavior, and creative advertising campaigns. more
Author
Frank Farrington
Frank Farrington was an American film actor, born on July 8, 1873, and died on May 27, 1924. He was active in the film industry at the beginning of the 20th century and is known for his performances in the silent film era. more