“January is always a good month for behavioral economics: Few things illustrate self-control as vividly as New Year's resolutions. February is even better, though, because it lets us study why so many of those resolutions are broken.” YearsSelfStudyBrokenMonthsEconomicsResolutionNew YearSelf ControlJanuaryFebruaryNew Years ResolutionBehavioral Economics Author:Sendhil Mullainathan
“Faced with a time shortage, we squeeze tasks into the nooks and crannies of our calendar, leaving less and less time to switch between them. As a result, we become less and less productive exactly when we need to be most productive.” NeedsResultsTasksLeavingProductiveCalendarsShortage Author:Sendhil Mullainathan
“The scarcity trap captures this notion we see again and again in many domains. When people have very little, they undertake behaviors that maintain or reinforce their future disadvantage. If you have very little, you often behave in such a way so that youll have little in the future.” PeopleIfsWayLittlesBehaviorNotionBehaveCaptureAgain And AgainTrapsDomainDisadvantagesScarcity Author:Sendhil Mullainathan
“Eat better or work out more, and youll see the benefits weeks, months or years down the road. Sleep more, and youll see the benefits tomorrow.” YearsSleepWeekMonthsTomorrowBenefitsWork OutDown The Road Author:Sendhil Mullainathan
“The ability to save automatically is among the most powerful tools available to us.” AbilityPowerfulToolsAvailableMost Powerful Author:Sendhil Mullainathan
“Children who have been in work for a long time suddenly get a thud down to earth once the cuteness fades, hips widen, voices drop and jawlines strengthen.” ChildrenLongHas BeensEarthVoiceLong TimeHipsFadesDown To EarthCutenessJawline Author:Jessie Cave
“I can understand the dilemma of growing up in a bubble, and then not knowing what to do when unemployment beckons and reality bursts in.” I CanRealityGrowing UpKnowingGrowingBubblesNot KnowingUnemploymentDilemmaKnowing What To Do Author:Jessie Cave
“Getting a role in Harry Potter was like winning the lottery. But no one deserves an acting job.” JobsWinningActingRolesDeserveHarry PotterPottersLotteryWinning The Lottery Author:Jessie Cave
“I am trying to work out what my taste is, comedy-wise. I look up to stand up comedians who appear to be telling the truth, but I don't mind if they are lying.” IfsTryingMindLooksLyingComedyWiseTasteWork OutComedianLook UpTelling The TruthStand Up Comedian Author:Jessie Cave
“As brands become larger, the need to reach greater numbers of customers makes them less edgy and dilutes their unique positioning as they try to please everyone. It is therefore not surprising to find such brands go into a few years of decline before they are able to reinvent themselves.” NeedsTryingYearsAbleNumbersGreaterPleaseUniqueCustomersBrandsSurprisingDeclineEdgy Author:Nirmalya Kumar