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Quote by Pierce Brown

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Iron Gold II

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Pierce Brown

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“I’d developed the concept over time as a practitioner back in my General Electric and International Paper days, and I’d been teaching the 4C’s to my students at the University of Carolina at Chapel Hill since I’d been appointed to the chair professorship in 1986 as well as expounding on it in executive education programs and consulting work I was doing in the U.S. and Europe during that same time. I was also writing a column for the leading trade magazine “Advertising Age” for a few years and I first wrote about the 4C’s for publication in one of those columns, sometime in the year 1990.”

MarketingMarketing Mix4c SRobert F Lauterborn
Author:Robert F. Lauterborn
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“Some are easy, Some are hard. Some may feel like the longest yard. But keep on going, Do not stop. One day you will reach the top. And when you're there, Look out below. Give a hand to friend or foe. Help them up, And you will find, That it was you, The entire time.”

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Book:The Psychedelic Crossword
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“Today is an ephemeral ghost... A strange amazing day that comes only once every four years. For the rest of the time it does not "exist." In mundane terms, it marks a "leap" in time, when the calendar is adjusted to make up for extra seconds accumulated over the preceding three years due to the rotation of the earth. A day of temporal tune up! But this day holds another secret—it contains one of those truly rare moments of delightful transience and light uncertainty that only exist on the razor edge of things, along a buzzing plane of quantum probability... A day of unlocked potential. Will you or won't you? Should you or shouldn't you? Use this day to do something daring, extraordinary and unlike yourself. Take a chance and shape a different pattern in your personal cloud of probability!”

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Book:The Perpetual Calendar of Inspiration
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