“Flavour is not actually in food, any more than redness is in a rose or yellow in the sun. It is a fabrication of our brains and for each taste we create a mental ‘flavour image’, in the same way that we develop a memory bank of the faces of people we know. The difference is that whereas faces fade when you haven’t seen them in a while, flavours and smells have a way of lodging themselves in indelibly.”
Quote by Bee Wilson
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First Bite: How We Learn to Eat
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Source: First Bite: How We Learn to Eat
Source: First Bite: How We Learn to Eat
Source: First Bite: How We Learn to Eat
“Neuroscience confirms that chocolate means more to some people than others.”
Source: First Bite: How We Learn to Eat
“The childhood foods that we ache for are very specific to the place and the time where we grew up.”
Source: First Bite: How We Learn to Eat
“Childhood food memories, like family jokes, are often untranslatable to outsiders.”
Source: First Bite: How We Learn to Eat
Source: First Bite: How We Learn to Eat
“One of the functions of traditional cuisines is to reinforce these shared childhood food memories.”
Source: First Bite: How We Learn to Eat
Source: First Bite: How We Learn to Eat
“You’re not a bad person, you’re just a little bit different and I’m a sucker for that.”