“All I mean is, I'm not the kind of audience comedy directors want at a test screening because I seldom laugh, and if I do, it's not very loud. That doesn't mean I don't like the movie.” IfsWantKindMeanAudienceLaughingComedyDirectorsTestsLoudScreening Author:Todd Solondz
“I love test screenings. Some directors don't, I know. But I love it. I think it's because I come from the theatre and in the theatre, previews are where you really have to listen to the audience and really feel how they're responding. I found our test screenings incredibly useful.” ThinkingKnowsFeelsFoundAudienceDirectorsTestsTheatreRespondingScreeningPreviewTheatre Directors Author:Stephen Daldry
“I'm not looking for is the audience going to like it [the film during the first screening] or not. I want to hear somebody try to poke a hole in it. I want to hear why they saw the logic was flawed or why that scene was not believable.” WantTryingFirstsFilmAudienceSawsSceneLogicHolesFlawedBelievableScreeningPoke Author:Lorenzo di Bonaventura
“I like test screenings. I like to see a movie with an audience of strangers. I think it tells you a lot.” ThinkingAudienceTestsStrangerScreening Author:Andrew Dominik
“If you get too heavy with the nods and winks, people get a sense that they're excluded from something. If they're in screenings and everyone's laughing, and they don't know what the hell it's about, somehow you feel excluded from the party, or like you're not in the inner circle. As a performer, that's the worst thing you can do to an audience. It's fun, but you have to be very careful with it.” PeopleIfsKnowsFeelsFunCan DoPartyAudienceLaughingHellWorstLike YouCarefulHeavyCirclesPerformersWorst ThingsExcludedScreening Author:Hugh Jackman
“If I'm able to catch the screening, there's a point in the film where, like clockwork, a portion of the audience gets really emotional and begins to cry. And that's very difficult to make happen.” IfsHappensAbleFilmDifficultAudienceCryEmotionalPortionsGet RealScreeningClockwork Author:Michael Pitt
“I think certain filmmakers going into Sundance or other big festivals should consider screening more for press and tastemakers before the festival. The traditional wisdom has always been the opposite: to not screen for anyone prior, let your film be seen by an audience, and generate the buzz from there.” ThinkingShouldBigsFilmCertainAudienceOppositesPressesScreensTraditionalFilmmakerFestivalsBuzzScreeningSundance Author:Thom Powers
“I think test screenings with an audience are useful because they have no dog in the fight, they just say how they feel.” ThinkingFeelsFightingAudienceDogTestsScreening Author:Brian Helgeland
“I like the saying: "The world is as you are." And I think films are as you are. That's why, although the frames of a film are always the same - the same number, in the same sequence, with the same sounds - every screening is different. The difference is sometimes subtle but it's there. It depends on the audience. There is a circle that goes from the audience to the film and back. Each person is looking and thinking and feeling and coming up with his or her own sense of things. And it's probably different from what I fell in love with.” ThinkingWorldPersonsDifferentSometimesFeelingsFilmSoundDifferencesNumbersAudienceDependsCirclesSubtleSequenceScreening Book:Catching the Big Fish: Meditation, Consciousness, and Creativity: 10th Anniversary Edition Source: Catching the Big Fish: Meditation, Consciousness, and Creativity: 10th Anniversary Edition