“It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them. As Henry Ford said many years earlier: "If I had listened to my customers, I would have built a faster horse." Inventions in general express Shannon entropy. They come from the supply side.” PeopleIfsKnowsWantYearsSaidHardShowsSidesFocusGroupsDesignProductsBuiltEconomicsHorseCustomersInventionFasterWant UEntropyFocus GroupsShannon Book:Knowledge and Power: The Information Theory of Capitalism and How it is Revolutionizing our World Source: Knowledge and Power: The Information Theory of Capitalism and How it is Revolutionizing our World
“The alphabet was a great invention, which enabled men to store and to learn with little effort what others had learned the hard way-that is, to learn from books rather than from direct, possibly painful, contact with the real world.” MenWorldWayLittlesBookRealHardLanguageEffortDirectPainfulStoresInventionContactReal WorldAlphabetHard WayGreat Inventions Author:B. F. Skinner