“Traditional horizontal search engines cannot always identify the target audience, niche or vertical industry of a page or site. Vertical search engines address this issue by the nature of their design. They identify sites according to more specific criteria and sometimes even by human input.” HumansSometimesAudienceIssuesDesignIndustryPagesTraditionalAddressesTargetEnginesSiteCriteriaNicheInputVerticalHorizontalTarget AudienceSearch Engine Book:Get Rich Click!: The Ultimate Guide to Making Money on the Internet Source: Get Rich Click!: The Ultimate Guide to Making Money on the Internet
“As an artist, as I design and lay out a page, the less-important things, things I want you to spend less time looking at, I draw them very small, maybe even silhouette them. The more-important pivotal scenes, I draw them larger, maybe even a double-page spread.” WantImportantArtistDesignScenePagesDrawsImportant ThingsLaysSpreadI Want YouSilhouettesPivotal Author:Jim Lee
“Quality. That's the first word, the one word that comes to mind when I think of the books published by Abrams. In a world where so many companies are willing to cut corners, to do things the easy way in order to enhance the bottom line, it's gratifying to know that there's one company that obviously takes such pride in its finished product, one company that can always be counted on to design and produce a book that is, itself, as much a work of art as the illustrations on its pages.” ThinkingKnowsWorldWayMindFirstsArtBookOrderEasyLinesQualityCompanyCuttingDesignProduceWillingProductsPridePagesBottomCornersFinishedWorks Of ArtBottom LineOne WordIllustrationEasy WayAbram Author:Stan Lee
“Features have a specification cost, a design cost, and a development cost. There is a testing cost and a reliability cost. ... Features have a documentation cost. Every feature adds pages to the manual increasing training costs.” DesignDevelopmentCostPagesTrainingAddFeaturesTestingManualsReliabilityDocumentationSpecifications Author:Douglas Crockford
“White. A blank page or canvas. The challenge. Bring order to the whole Through design, composition, tension, balance, light, and harmony.” WholeLightOrderChallengesWhiteDesignBalancePagesHarmonyTensionBlankCompositionCanvasBlank Pages Author:Stephen Sondheim
“You have to design a story that might appear on the front page of the newspaper for the website. You don't have to design it in such a way that it can be self contained, that it makes sense if you never hit the front page of it.” IfsWaySelfStoriesMightFrontsDesignPagesNewspapersMake SenseWebsiteSelf Contained Author:Khoi Vinh
“We use the word typography to describe two different things: the design of letterforms, and the layout of typeset passages on a page. Both of those experiences are really important to communicating information, especially when that information involves complex ideas.” TwoImportantIdeasDifferentUseInformationDesignPagesComplexesCommunicateDifferent ThingsPassagesTypographyTwo Different ThingsLayout Author:Michael Bierut
“In a badly designed book, the letters mill and stand like starving horses in a field. In a book designed by rote, they sit like stale bread and mutton on the page. In a well-made book, where designer, compositor and printer have all done their jobs, no matter how many thousands of lines and pages, the letters are alive. They dance in their seats. Sometimes they rise and dance in the margins and aisles.” WellsMadeBookSometimesMatterDoneJobsLinesAliveDesignFieldsPagesLettersHorseBreadDesignerSeatsStarvingMarginsMillsStaleAisleTypographyPrinterMutton Author:Robert Bringhurst