“I don't think I'm a risk-taker. I don't think any entrepreneur is. I think that's one of those myths of commerce. The new entrepreneur is more values-led: you do what looks risky to other people because that's what your convictions tell you to do. Other companies would say I'm taking risks, but that's my path - it doesn't feel like risk to me.” PeopleThinkingFeelsLooksValuesBusinessCompanyPathRiskEntrepreneurConvictionMythCommerceTaking Risks Author:Anita Roddick
“Entrepreneurs don't really make mistakes, though. We just make decisions that seem right at the time, but which sometimes turn out to have been the wrong path to take. For example, we allowed a buyer to place a huge opening order and later had to take some product back. We didn't have our sell-through programs in place, so in hindsight, it would have been wiser to sell in less product at the outset. The scary thing is you are always making decisions without knowing the future.” Has BeensSometimesSeemsOrderTurnsDecisionBusinessMistakeKnowingPathExampleProductsHugeProgramSellsEntrepreneurScaryOpeningMaking MistakesWiserHindsightMaking DecisionsBuyersScary ThingsWrong PathKnowing The Future Author:Tom Szaky
“A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.” IfsInspirationalDifferentBeliefBusinessCompanyEconomyPathFrontsProductsMarketingEducationalCustomersChosenRight ThingCeoWalletsCustomer SatisfactionInspirational Customer ServiceDifferent PathsDifferent JobsGreat ServiceDownsizingGreat Customer ServiceJob Satisfaction Book:Motivating Thoughts of Steve Jobs Source: Motivating Thoughts of Steve Jobs