“XL is a world class brand with very successful insurance, reinsurance and life reinsurance businesses and I look forward to helping it realize its full potential.” WorldLooksHelpingRealizingClassSuccessfulBrandsFull PotentialWorld Class Author:Mike McGavick
“I am in control of my career, and that's what so many actors don't take advantage of. You get to these successful points, and you continue to just work for other people. But, when you're your own brand and you're your own boss, the whole line of work changes. That's my biggest turn on.” PeopleWholeTurnsActorsLinesCareersSuccessfulAdvantageBrandsBossTurn-on Author:Kevin Hart
“Overall, because branding is about creating and sustaining trust it means delivering on promises. The best and most successful brands are completely coherent. Every aspect of what they do and what they are reinforces everything else.” MeanSuccessSuccessfulTrustPromiseCreatingAspectBrandsBrandingDeliveringSustainingCoherence Author:Wally Olins
“I've been very, very successful at building probably the most recognizable, physically recognizable brand in personal development.” SuccessfulBuildingDevelopmentPersonal DevelopmentBrands Author:Larry Winget
“Just like there's a hole in the ozone layer, there's a hole in the musical ecological layer [wrt lack of successful "conscious" music]... 'Traditional' music was brand new at one time... When you hear R&B today, do you believe it?” BelieveTodaySuccessfulConsciousMusicalHolesTraditionalBrandsOne TimeLayersEcologicalBrand NewOzoneOzone LayerTraditional Music Author:Vernon Reid
“Successful brands get into the mind slowly. A blurb in a magazine. A mention in a newspaper. A comment from a friend. A display in a retail store. After a slow buildup, people become convinced that they have known about the brand forever.” PeopleMindKnownForeverSuccessfulConvincedStoresNewspapersMagazinesBrandsCommentDisplayRetail Author:Al Ries
“When I abandoned the smoking habit of more than three decades I was given a supposedly helpful pill called Wellbutrin. But as soon as I discovered that this was the brand name for an antidepressant, I tossed the bottle away. There may be successful methods for overcoming the blues but for me they cannot include a capsule that says: 'Fool yourself into happiness, while pretending not to do so.' I should actually want my mind to be strong enough to circumvent such a trick.” WantShouldMindMayEnoughThreeNamesStrongGivenSuccessfulFoolHabitOvercomingMethodDecadesTricksBrandsSmokingBeing SuccessfulHelpfulBottlesPretendingAbandonedPillsStrong EnoughAntidepressantsBrand Names Book:Hitch 22: A Memoir Source: Hitch 22: A Memoir
“I work hard, so I surround myself with people that work just as hard. It's important if you want to create a successful brand. Also, the concept of being "tired" doesn't really apply to me. In fact, I don't even consider "tired" tired. If you want to succeed and be successful, you can't let it bother you.” PeopleIfsWantImportantHardFactsSuccessfulHard WorkSucceedConceptsTiredBrandsBotherBeing SuccessfulSurround Author:Damon Dash