“I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.” PeopleWorldWantYearsBookChangedYears AgoMarketingFinishedBrandsDirtyControversialDirty Words Author:Camilla Lackberg
“I remember when being a 'a company man' was a badge of honor; today in Silicon Valley it may brand you a loser or, in the best case scenario, someone afraid to take risks. Ten years ago, if you saw a resume that had multiple jobs in ten years, you would be worried about the capability of the individual. Not so now.” IfsMenYearsMayWould BeTodayJobsRememberIndividualCompanyCasesSawsRiskHonorTenYears AgoBrandsWorriedLoserValleysCapabilityMultipleRemember WhenScenariosResumesBadgesSiliconSilicon ValleyMultiple Jobs Author:Maynard Webb
“Statistics compiled by the German Federal Motor Transport Authority highlight how successfully we have reduced fuel consumption. A few years ago, the CO2 emissions for the BMW brand were at well over 200 grams per kilometer. In 2009, that number was at 159 grams. This puts us below our direct competitors.” YearsWellsNumbersAuthorityYears AgoDirectBrandsFuelStatisticsConsumptionCompetitorsMotorTransportEmissionsHighlightsCo2BmwCo2 Emissions Author:Norbert Reithofer
“For instance, let us say that a new stock has been listed in the last two or three years and its high was 20, or any other figure, and that such a price was made two or three years ago. If something favorable happens in connection with the company, and the stock starts upward, usually it is safe play to buy the minute it touches a brand new high.” IfsYearsHas BeensMadeTwoPlayHappensLastsThreeCompanyMinutesFiguresSafeYears AgoConnectionsInstanceBrandsThree YearsBrand New Book:How to Trade in Stocks: The Livermore Formula for Combining Time Element and Price Source: How to Trade in Stocks: The Livermore Formula for Combining Time Element and Price
“I actually went on lectures at Harvard, Stanford, Oxford and all the business schools eight years ago, explaining what the implications were and how the platforms could be powerful in creating the narrative of your brand and mobilizing your life so that you become humanized as well. I understood that and thought that was really empowering, not only to artists, but to brands as well and in general.” YearsWellsSchoolArtistPowerfulCreatingUnderstoodYears AgoEightBrandsNarrativeEmpoweringPlatformsExplainingLecturesImplicationsHarvardOxfordStanfordBusiness School Author:MC Hammer
“I first met the brand [Didier Dubot] when I went to an event for them on Top of The Standard. It was about three years ago. It was the first time I heard about them and then that's where I met them.” YearsFirstsThreeHeardEventsMetsStandardsFirst TimeYears AgoBrandsThree Years Author:Julia Restoin Roitfeld
“I doubted my creative spirit three years ago and God showed me a way to praise Him through song. It opened the door to a whole tapestry of images and concepts that were brand new for me and I continued on that path.” WayYearsWholeSpiritSongThreeCreativePathDoorsConceptsYears AgoPraiseBrandsThree YearsDoubtedBrand NewTapestryCreative Spirit Author:Jonathan Cain
“I like to say I have Internet Immorality. From the beginning of the "internet famous" era until now, I've evolved and went with the flow of change, always changing my makeup looks, fashion, and vision. My brand has grown so fast from social media and I don't know how life would be without be logging onto MySpace for the first time 10 years ago!” KnowsYearsFirstsLooksWould BeSocialVisionKnow HowMediaFashionInternetFirst TimeYears AgoFlowSocial MediaBrandsErasMakeupImmoralityLogging Author:Jeffree Star