“You need to begin where people are. You can't punt ideas or innovations in from the 40 yard line. And yes, the work should feel so collaborative that it should feel like the end result belongs to everyone. Your best moment as a consultant is when your client plays your idea back to you as their idea. Your job: to nod sagely and say, "that's an excellent idea.".” PeopleMomentsInnovationExcellent Author:Grant David McCracken
“Business schools do most things very well. They are just not comprehensive and what they miss are things like culture and creativity and a certain kind of pattern recognition that comes easily to people trained in the liberal arts.” PeopleKindArtSchoolCultureCreativityMissingRecognitionLiberal Arts Author:Grant David McCracken
“Innovation got hip. It got cool. I prefer the people who investigate the world out a brute sense of curiosity, a fundamental sense of play.” PeopleWorldInnovationCuriosity Author:Grant David McCracken
“Finding the right people and giving power and letting them go find value in the world. That's got to be toughest. Really, its like the Spanish court in the 16th century saying, um, take this ship and go see what you can find. You have to believe in your sailors!” PeopleWorldGivingBelieveValuesBelieve In YouSailor Author:Grant David McCracken
“The future is going to be stranger and more various and more dynamic than anything people can imagine now. We will be extraordiarily tested. I wish us the best of luck!” PeopleWishImagineLuckVariousStranger Author:Grant David McCracken
