“We did two films [Kung Fu Panda], because the first two films were so embraced by the Chinese audiences we wanted to make something we could push further and since this is a co-production, it seemed like the perfect time to create something that felt native to Chinese audiences.” FirstsTwoWantedFilmFeltPerfectAudienceProductionsChineseNativeKung FuPandasKung Fu Panda Author:Jennifer Yuh Nelson
“Usually they have to deal with a dubbing situation or subtitles, and it takes you out of the experience. That's why we wanted to make something that felt really immersive for Chiniese audience, but it takes a lot of work to make 2 versions of a movie!” WantedFeltDealsSituationAudienceVersionsSubtitlesDubbing Author:Jennifer Yuh Nelson
“You have hundreds of artists you're dealing with across the world and the scale of this movie [Kung Fu Panda] was insane - we had a parallel pipeline going on where you had two versions recording Mandarin voice actors, getting it to be funny for Mandarin audiences going beyond a straight translation, and then animating it and lighting it, it's a lot of work.” WorldTwoArtistActorsVoiceAudienceScalesVersionsInsaneParallelsTranslationsLightingPipelineKung FuPandasKung Fu Panda Author:Jennifer Yuh Nelson
“We had Chinese artists that would put in elements for the Chinese audience like the calligraphy actually means something so the audience when they read it they'll understand. So there were definitely little things we were able to do that specifically leveraged the artists' talents.” MeanLittlesAbleArtistAudienceTalentElementsChineseLittle ThingsCalligraphy Author:Jennifer Yuh Nelson
“One of my favorite things about the Kung Fu Panda 3 is the look of it. We never go for realism. I think a lot of time when people go for 3D that's the mistake. Because we're never going for full realism - for computer generated live action films like Avatar the goal is realism, to make the audience feel like they are seeing something that is real. Lord of the Rings had character design and environments to make it look real, whereas we aren't going for that, we are going for something that is theatrically, viscerally, and emotionally real.” PeopleThinkingFeelsLooksRealCharacterActionFilmGoalMistakeLordAudienceEnvironmentSeeingDesignComputerMy FavoriteRingsRealismFavorites ThingsKung FuAction FilmsPandasKung Fu PandaCharacter Design Author:Jennifer Yuh Nelson