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Kate O'Neill Quotes

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Browse famous quotes by Kate O'Neill.

Famous Kate O'Neill Quotes

“Our need to be shown respect can override our appreciation for things like efficiency, simplicity, or even low cost.”

Business Respect Strategy Marketing Data Privacy Targeting

Book:Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

Source: Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

“Analytics are people. And relevance, in terms of offering targeted messages and experiences, is a form of showing respect for your customer’s time and interests. So is discretion regarding their privacy.”

People Business Marketing Data Privacy Analytics Targeting

Book:Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

Source: Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

“Because if analytics are people, as I stated early on, it stands to reason that transactions are relationships.”

People Data Transactions Analytics

Book:Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

Source: Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

“I’m not here to say that analytics are bad. I’m here to say that analytics are human. Or at least, they represent the real needs and genuine interests of actual human beings; they’re proxies for people. And as such, we are honor bound to be respectful with them, to consider them with nuance and care, to let them guide us toward creating experiences of delight or at least outcomes that fulfill mutual needs, not to use them, manipulate them, and exploit them.”

People Business Strategy Marketing Data Privacy Analytics

Book:Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces

Source: Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces