“Some news organizations made a mistake with the iPad in saying, 'Oh, it's a big iPhone.' The fact is the way people use the tablet versus the iPhone is so completely different which is why our iPhone and iPad apps look nothing alike.” PeopleWayLooksMadeDifferentFactsUseBigsMistakeNewsOrganizationVersusMade A MistakeIphoneAppsIpadsTablets Author:Vivian Schiller
“One thing that is wrongly hyped is social media For many media organizations, they think it of it as distribution, and yes it's good for that. What's missing is the power of social media for engagement with the audience and for newsgathering.” ThinkingSocialAudienceOne ThingMediaMissingOrganizationSocial MediaEngagementDistribution Author:Vivian Schiller
“A so-called news organization called the Denver Guardian - which, by the way, doesn't exist - wrote an article and pushed it on social media that said that the pope had endorsed Donald Trump. That's the perfect definition of fake news. It was intentionally designed to deceive.” WaySaidSocialPerfectMediaTrumpNewsOrganizationDefinitionsSocial MediaFakeArticlesDeceivingPopeGuardianDenver Author:Vivian Schiller
“I think it would be a mistake for social media companies to try to, on their own, determine or deign what is a fake news story and what isn't and shut it off, or what's a good news organization or a bad news organization. That's a very, very slippery slope.” ThinkingTryingStoriesWould BeSocialMistakeCompanyMediaNewsOrganizationDetermineSocial MediaFakeGood NewsBad NewsSlipperySlopesSlippery SlopeNews Stories Author:Vivian Schiller