“The surest way to arouse and hold the attention of the reader is by being specific, definitive, and concrete. The greatest writers - Homer, Dante, Shakespeare - are effective largely because they deal in particulars and report the details that matter. Their words call up pictures.” WayWritingMatterDealsAttentionReaderDetailsReportsConcrete Author:William Strunk, Jr.
“In exposition and in argument, the writer must likewise never lose his hold upon the concrete; and even when he is dealing with general principles, he must furnish particular instances of their application.” ArtLosesPrinciplesParticularArgumentInstanceApplicationConcrete Book:the elements of style Source: the elements of style
