“If you use a colloquialism or a slang word or phrase, simply use it; do not draw attention to it by enclosing it in quotation marks. To do so is to put on airs, as though you were inviting the reader to join you in a select society of those who know better.” IfsKnowsUseAttentionAirReaderDrawsMarkPhrasesQuotationsSelectInvitingSlangQuotation Marks Book:the elements of style Source: the elements of style
“The surest way to arouse and hold the attention of the reader is by being specific, definitive, and concrete. The greatest writers - Homer, Dante, Shakespeare - are effective largely because they deal in particulars and report the details that matter. Their words call up pictures.” WayWritingMatterDealsAttentionReaderDetailsReportsConcrete Author:William Strunk, Jr.
“This book is intended for use in English courses in which the practice of composition is combined with the study of literature. It aims to give in a brief space the principal requirements of plain English style. It aims to lighten the task of instructor and student by concentrating attention (in Chapters II and III) on a few essentials, the rules of usage and principles of composition most commonly violated. The numbers of the sections may be used as references in correcting manuscript.” GivingMayBookUseUsedCoursesLiteratureSpaceNumbersAttentionPrinciplesPracticeStudyStyleStudentsEssentialsTasksAimChaptersPrincipalCompositionRequirementsSectionsManuscriptsConcentratingUsageCorrectingInstructorsPlain English Book:Elements of Style Source: Elements of Style