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Quote by Edward de Bono

“Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.”

Quote by Edward de Bono

Book:Lateral thinking for management: a handbook

Work

Lateral thinking for management: a handbook

This book serves as a practical reference for managers seeking to enhance their problem-solving and decision-making skills through the use of lateral thinking strategies. more

Author

Edward de Bono is a renowned physician and expert in thinking skills. Born in May 1933, he is known for his contributions to the fields of creative thinking and problem-solving. Dr. de Bono has a deep background in both medicine and psychology, and his work has had a profound impact on the fields of education and business. more

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“Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.”

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Book:Lateral Thinking: Creativity Step by Step

Source: Lateral Thinking: Creativity Step by Step

“With vertical thinking one may look for different approaches until one finds a promising one. With lateral thinking one goes on generating as many approaches as one can even after one has found a promising one. With vertical thinking one is trying to select the best approach but with lateral thinking one is generating different approaches for the sake of generating them.”

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Author:Edward de Bono

“The concept of logical thinking is selection and this is brought about by the processes of acceptance and rejection. Rejection is the basis of logical thinking.”

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Book:Lateral Thinking: A Textbook of Creativity

Source: Lateral Thinking: A Textbook of Creativity

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