“I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.”
Quote by Leo Burnett
Work
Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett
Communications of an Advertising Man presents a collection of works by Leo Burnett, offering insights into the principles and strategies of advertising as seen through the eyes of a seasoned industry expert. more
Author
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