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Quote by Leo Burnett

“The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.”

Quote by Leo Burnett

Author

Leo Burnett
Leo Burnett

Leo Burnett, a significant figure in the advertising industry, was born on October 21, 1891, and passed away on June 7, 1971. Known for his unique creativity and marketing strategies, he brought revolutionary changes to the advertising industry. more

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“Keep the extent of your abilities unknown.The wise man does not allow his knowledge and abilities to be sounded to the bottom, if he desires to be honored at all. He allows you to know them but not to comprehend them. No one must know the extent of his abilities, lest he be disappointed. No one ever has an opportunity of fathoming him entirely. For guesses and doubts about the extent of his talents arouse more veneration than accurate knowledge of them, be they ever so great.”