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Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time

This book provides practical advice and techniques to help readers prioritize tasks, manage time effectively, and achieve their goals by tackling the most challenging tasks first. more

Author

Brian Tracy
Brian Tracy

Brian Tracy (born January 5, 1944) is a Canadian-American entrepreneur, motivational speaker, and bestselling author. Rising from humble beginnings as a salesman, he built a global training empire through Brian Tracy International. He has authored over 70 books including the famous "Eat That Frog!" and has trained millions of professionals worldwide in sales, time management, and personal development. His practical strategies for business success have made him one of the most influential figures in the personal growth industry. more

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“The ABCDE Method is a powerful priority setting technique that you can use every single day. Here’s how it works: You start with a list of everything you have to do for the coming day. Think on paper. An "A" item is defined as something that is very important. This is something that you must do. A "B" item is defined as a task that you should do. But it only has mild consequences. A "C" task is defined as something that would be nice to do, but for which there are no consequences at all, whether you do it or not. A "D" task is defined as something you can delegate to someone else. An "E" task is defined as something that you can eliminate altogether and it won't make any real difference.”

“Perhaps the most important word in the world of work is “contribution.” Your rewards, both financial and emotional, will always be in direct proportion to your results, to the value of your contribution. If you want to increase your rewards, you must focus on increasing the value of what you do. You must dedicate yourself to contributing more results to your company. And there are always three key tasks that contribute the most.”