“Baker has done it again! Building on the core principles that he advanced in Professional's Guide to Value Pricing and The Firm of the Future, Ron Baker has again evolved thought leadership on the critical dynamics of value and pricing. Baker's latest work, Pricing on Purpose: Creating and Capturing Value, provides real-world examples and practical strategies that provide a framework for pricing optimization. His clarity of purpose and passionate call to action resonates in today's intellectual capital economy.”
Quote by Thomas Finneran
Author
Thomas Finneran
Thomas Finneran, born on January 27, 1950, is a seasoned American politician who has served in various significant roles within the Massachusetts state and local governments, contributing to public interest through his political career. more
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