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Quote by Naomi Klein

“Trump walked into a media setting for which he was far better suited than the other contenders because he actually knows how to do reality TV and made them all look like pretenders. And I would argue that our news media has only gotten worse since Trump got in office. Trump is media crack. The ratings have never been higher. The reason CNN would run an hour of an empty podium waiting for him to show up during the campaign is because they were terrified if they turned away from Trump their rating would go down.”

Quote by Naomi Klein

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Naomi Klein
Naomi Klein

Naomi Klein is a Canadian author and activist recognized for her work on social justice and environmental issues. Born on May 8, 1970, she has authored several influential books that have gained international acclaim. more

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“Ever since Steve Bannon was demoted, and drama started playing out between Bannon and Jared Kushner and the firing of Comey and "Is he going to get impeached?" we have been trapped in a classic Survivor reality TV show, like, "Who's going to get voted off the island?" And this has every single news show enjoying ratings never seen before. And it physically pains them to talk about the stakes of this administration, whether it's health care or climate change or the deregulation of the financial sector or social security. None of it can compete with this reality show.”

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“I'm not talking about Trump's brand but rather the intimately connected brand called "make America great again" that he created to make all these promises to working Americans - is intensely vulnerable, if there is sustained scrutiny of the kind we've seen about Comey and Russia. He's appointed five Goldman Sachs former executives to his Cabinet, his commerce secretary is renegotiating NAFTA to make it far better for corporations and worse for workers, and they're talking about this right out in the open... I mean, how much news have you seen about that?”

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“It's CNN who really should hold Trump accountable. And because they are trading the short-term fix of increased ratings by focusing on Trump drama - and I'm not saying they shouldn't cover the Russian investigations, of course they should - but the blanket coverage, it's not about news values. It is about ratings. And it comes at a tremendous cost because Trump supporters are fully defended against this. As far as they're concerned, this is a vast conspiracy, it's fake news, it doesn't impact their daily lives, it makes them see Trump as a victim, which he wants to be seen as.”

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“A lot of people voted for Trump because of the promises he made around jobs. And so it's a failed political strategy if the goal actually is to get Trump impeached. Trump's not going to get impeached if he's still useful to the Republican party, and the only thing that makes him not useful to the Republican party is if his base turns on him. And that's not going to happen over Russia. That's going to happen over economic betrayal. But that's not going to happen if no one knows that it's happening.”

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“The reason why nothing sticks to Trump - or very little sticks to Trump - is that Trump created his brand idea that has to do with being the guy who gets away from it. It's this ultimate power through wealth and this dream that represents in an age of tremendous economic precariousness and constrained options for so many people - that watching Trump be able to do whatever he wants to whoever he wants is this obvious vicarious kind of thrill for a certain demographic.”

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“The fact that Trump's refused to divest from his labyrinth of business holdings, the fact that he's continuing to profit from his brand and indeed create all kinds of new opportunities to profit off the presidency is outrageous. The flip side is that he's left out a lot of levers through which to pressure him. You know, the reason you want a president to divest from his business holdings is that foreign governments can try to exert pressure on him by becoming customers of these hotels and inflating the value of how much they're willing to pay for a Trump brand.”

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“There's a property in Panama where Trump has collected somewhere around $30 million just from selling his name to this property - it's somewhere between $30 million and $50 million. It would be so easy for a developer to slap on an extra $6 million to a Trump licensing deal and have that be a backdoor bribe. Who are we to say what that is worth? It's so ephemeral. And this is the appeal of selling something as ephemeral as a brand name, is that it can be inflated beyond all reason.”

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