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Quote by Jay Baer

“Smart marketing is about help not hype.”

Quote by Jay Baer

Book:Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling (A Penguin Special from Portfolio)

Work

Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling (A Penguin Special from Portfolio)

Written as a Penguin Special from Portfolio, this book delves into the strategies that smart accountants use to build trust and long-term relationships with their clients by offering helpful advice and services rather than just selling products. more

Author

Jay Baer is a renowned customer experience and digital marketing consultant. Born on September 29, 1969, he has over 20 years of industry experience. Baer is known for his expertise in social media and customer service, and has authored best-selling books such as 'Hug Your Haters'. more

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