Home / Quotes / Quote by Frank Luntz

Quote by Frank Luntz

“The adjectives that are in the book ["Win"] - passion, persuasion, persistence, perfection, prioritization, being people-centered - none of them are as important as principles. Without principles, the language will fail.”

Quote by Frank Luntz

Author

Frank Luntz is a renowned language strategy consultant, born on February 23, 1962. He has a significant influence in the fields of politics, business, and public relations, known for his deep understanding of language and communication. more

You May Also Like

“When you're coming up with different ways of getting old memories to transform - you're scratching, you're doing all this kind of sampling - what ends up happening is that you're becoming a kind of writer with sound.”

Way Kind Different Ends Sound Memories Becoming Happenings Different Ways Getting Old Sampling Old Memories

Author:DJ Spooky

“In fact, if you look at the root word of phonograph it just means phonetics of graphology, phono-graph, writing with sound, so graphology. You know graffiti, same root word.”

Ifs Knows Writing Looks Mean Facts Sound Roots Graffiti Graphs Phonograph Phonetics

Author:DJ Spooky

“I've always been really drawn to that kind of sexual earthiness in European women, and Sophia Loren covered all the bases, including the whole mummy fantasy.”

Kind Whole Fantasy Bases Including Covered Mummy Sophia

Author:Simon Baker

“I would not have used the phrase "I'm selling you" because even though that's exactly what you're doing, when you tell people you're doing it - or worse yet, when you tell people "I'm not here to sell you anything," they automatically assume that that's exactly what you are here to do.”

People Used Sells Assuming Selling Phrases

Author:Frank Luntz

“Phonetics, you know speech, all this kind of stuff, phonograph, simple, but when you unpack the meaning it actually kind of expands out and that is what I was going for in my book "Sound Unbound" was to try and get people to figure out how do we unpack some of the meanings that go into these kinds of sonically coded landscapes.”

People Knows Trying Kind Book Stuff Sound Simple Figures Speech Landscape Unbound Phonograph Phonetics

Author:DJ Spooky

“What I wanted to try and figure out was, okay, in contemporary 21st century life the alienation between the self and the land around you or the self and even the urban landscape. You name it.”

Trying Self Wanted Names Land Century Figures Okay Contemporary Landscape Urban 21st Century Alienation Urban Landscape

Author:DJ Spooky

“The Old Spice ads - women love it. The guys find it annoying. It always causes a great conversation. And it makes it more fun. You know, we've been testing those visuals to see what attracts attention.”

Knows Guy Fun Causes Attention Conversation Visuals Annoying Ads Testing Spices Old Spice

Author:Frank Luntz

“Most people walk around with headphones on. They're barely encountering or dealing with their fellow person, or if they're in a car they're in this kind of cocoon, stuck in suburban rush hour traffic or something.”

People Ifs Kind Persons Hours Walks Car Fellows Stuck Traffic Cocoons Headphones Rush Hour

Author:DJ Spooky

“I wanted to do with Antarctica was say let's hit the reset button on that and see what happens to your creative process. Let's go to the most remote place that you can imagine, set up a studio and see what music comes out of it.”

Happens Wanted Process Creative Imagine Studios Creative Process Buttons Reset Antarctica Reset Button Remote Places

Author:DJ Spooky

“I do a lot of work in travel and tourism, and I think this story is in the book. This woman is in a hammock, and she's got the beach below her and the sky above her, and the ocean beyond her. She's relaxing. She's got a drink in her hand and a book. Every woman sees this picture and says, I want to be in that hammock. Every guy sees the picture and says, I want to be in that hammock with that woman. It works for everybody.”

Thinking Want Book Stories Hands Guy Sky Drink Ocean Beach Tourism Travel And Tourism Hammocks

Author:Frank Luntz