Home / Quotes / Quote by Aliza Sherman

Quote by Aliza Sherman

“To utilize social media tools effectively and properly, you must absolutely generate spontaneous communications in direct response to what others are saying or to what is happening in that moment. Be yourself. Be conversational. Be engaged.”

Quote by Aliza Sherman

Author

Aliza Sherman (born December 19, 1964) is an American author, entrepreneur, and women's internet pioneer. She is best known for founding Cybergrrl, Inc., the first women-focused internet company, and creating the Webgrrls International online community. Sherman has written several books on digital marketing and women's entrepreneurship, including 'Cybergrrl: A Woman's Guide to the World Wide Web' and 'The Complete Idiot's Guide to Crowdsourcing.' As an early female leader in the tech industry, she has inspired countless women to pursue careers in technology through her writing and speaking engagements. more

You May Also Like

“New media is ... an amazing form of direct marketing in that you really get a sense of who your customer is, and you also get to know those people who may not be your customers yet but are aspirational and are hoping to be.”

People Knows May Form Media Direct Marketing Social Media Customers New Media

Author:Ivanka Trump

“Being the first is old media, while being to the point is new media. And Twitter never forgets.”

Firsts Forget Media Social Media Never Forget New Media

Author:Mercedes Bunz

“Neither privacy nor publicity is dead, but technology will continue to make a mess of both.”

Technology Social Media Mess Privacy Publicity

Author:danah boyd

“Actions speak louder than words. Businesses must act. Once the door to social consciousness is opened, bring the spirit of your company through it to affect change.”

Action Spirit Speak Social Consciousness Company Doors Social Media Actions Speak Louder Than Words Actions Speak Louder Social Consciousness

Author:Brian Solis

“The polling of Internet users shows that friends recommendations are the most reliable driver behind purchasing decisions. Right now that market is largely untapped. Facebook and other social networks can allow that to happen.”

Shows Happens Social Decision Behinds Internet Right Now Social Media Drivers Users Social Network Recommendations Purchasing Polling Internet Users

Author:Yuri Milner

“Everything is happening faster on the Internet, so advertisers have to be able to respond quickly. If there is a pop-culture topic, a celebrity, event, some amazing viral video, a news story - how do advertisers get close to that so they can take advantage of traffic jumps?”

Ifs Stories Able Culture Events Internet News Happenings Advantage Social Media Pops Video Faster Traffic Topics Pop Culture Advertisers Viral News Stories Viral Videos

Author:Jason Hirschhorn

“We look at the Web as being our basic power plant, kind of like electricity, so the Web and communicating in this fashion is second nature to us now. It's not like we go brochure, television, mail. It's Web, and then everything else. It's social media first, and everything else.”

Firsts Looks Kind Social Media Fashion Television Plant Communicate Social Media Mail Electricity Power Plants Brochures

Author:Ted Leonsis

“Strategy is not focused on ROI, but on winning.”

Winning Strategy Social Media Focused Roi

Author:Paul Shannon

“Ask yourself this question CONSTANTLY: where can I add the most value to what matters most to me and the people who care about me?”

People Matter Care Values Asks Add Social Media What Matters Who Cares

Author:Chris Brogan

“Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.”

Reason Benefits Rewards Refuse Social Media Consumers Behave Overwhelmed

Book:Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Source: Permission Marketing: Turning Strangers Into Friends And Friends Into Customers