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The Kind of Substance You Need For Your Success

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Gift Gugu Mona

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“The age-old, seemingly inexorable process whereby diseases acquire meanings (by coming to stand for the deepest fears) and inflict stigma is always worth challenging, and it does seem to have more limited credibility in the modern world, among people willing to be modern - the process is under surveillance now. With this illness, one that elicits so much guilt and shame, the effort to detach it from these meanings, these metaphors, seems particularly liberating, even consoling. But the metaphors cannot be distanced just by abstaining from them. They have to be exposed, criticized, belabored, used up.”

DiseaseMetaphorAidsStigma
Book:Illness as Metaphor and AIDS and Its Metaphors
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“...there is no real person whose embodiment plays no role in meaning, whose meaning is purely objective and defined by the external world, and whose language can fit the external world with no significant role played by mind, brain, or body. Because our conceptual systems grow out of our bodies, meaning is grounded in and through our bodies. Because a vast range of our concepts are metaphorical, meaning is not entirely literal and the classical correspondence theory of truth is false.”

ReasonTruthMetaphorMeaningObjectivityCorrespondenceConceptualizationEmbodied MindEmbodied Realism
Book:Philosophy in the Flesh: The Embodied Mind and Its Challenge to Western Thought
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“No more light answers. Let our officers Have note what we purpose. I shall break The cause of our expedience to the Queen And get her leave to part. For not alone The death of Fulvia, with more urgent touches, Do strongly speak to us, but the letters too Of many our contriving friends in Rome Petition us at home. Sextus Pompeius Hath given the dare to Caesar and commands The empire of the sea. Our slippery people, Whose love is never linked to the deserver Till his deserts are past, begin to throw Pompey the Great and all his dignities Upon his son, who - high in name and power, Higher than both in blood and life - stands up For the main soldier; whose quality, going on, The sides o' th' world may danger. Much is breeding Which, like the courser's hair, hath yet but life And not a serpent's poison.”

FamilyHistoryMetaphorRomeKingdomReignEgyptBrilliant Verse
Book:Antony and Cleopatra
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“Speech is the pen and the sword of humankind and it is the foundation of their kingdom. Wherever the flag of speech waves, the most powerful armies are. defeated and scattered. In the arenas in which speech shouts out, the sounds of cannon balls become like the buzzing of bees. from behind the battlements on which the banner of speech has been raised, the sound of its drums are heard. In the precincts where its march reverberates, kings shake in their boots. The Master of Speech smashed to pieces many insurmountable walls, in the face of which Alexander the Great, Napoleon, and many others despaired or retread; and the pen of Speech, imparting and compliance, was saluted and praised.”

SpeechMetaphor
Book:Speech and Power of Expression
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“In asking philosophical questions, we use a reason shaped by the body, a cognitive unconscious to which we have no direct access, and metaphorical thought of which we are largely unaware. The fact that abstract thought is mostly metaphorical means that answers to philosophical questions have always been, and always will be, mostly metaphorical. In itself, that is neither good nor bad. It is simply a fact about the capacities of the human mind. But it has major consequences for every aspect of philosophy. Metaphorical thought is the principal tool that makes philosophical insight possible and that constrains the forms that philosophy can take.”

ReasonPhilosophyMetaphorAbstraction
Author:George Lakoff
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