“I've always believed that a good twist is one that, when it is presented to the audience, half of them say, 'I saw that coming.' And half of them are completely and totally shocked. Because if you don't have the half that saw it coming, then it wasn't fair: You never gave the audience a chance to guess it.” IfsChanceHalfAudienceSawsFairsShockedTwistsAlways Believe Author:Damon Lindelof
“I paraphrase Aristotle: If you want to be comical, write about people to whom the audience can feel superior; if you want to be tragical, write about at least one person to whom the audience is bound to feel inferior, and no fair having human problems solved by dumb luck or heavenly intervention.” PeopleIfsWantFeelsWritingHumansPersonsProblemAudienceFairsLuckBoundsSuperiorsDumbHeavenlyInferiorsInterventionComicalParaphraseHuman ProblemsDumb Luck Author:Kurt Vonnegut
“The World's Fair audience tended to think of the machine as unqualifiedly good, strong, stupid and obedient. They thought of it as a giant slave, an untiring steel Negro, controlled by Reason in a world of infinite resources.” ThinkingWorldReasonStrongAudienceStupidResourcesFairsMachinesInfiniteSlaveGiantsControlledSteelObedient Book:The Shock of the New Source: The Shock of the New
“It's very important that a film that intends to play tricks on the audience... has to play fair with the audience. For me, any time you're going to have a reveal in the film, it's essential that it have been shown to the audience as much as possible. What that means is that some people are going to figure it out very early on. Other people not til the end. Everybody watches the film differently.” PeopleMeanHas BeensImportantEndsPlayFilmWatchesAudienceFiguresEssentialsFairsTricks Author:Christopher Nolan
“I like films that don't have that unonimity of a response; that don't have consensus in the audience. What it is essentially for me is that if you go back and watch the film a second time, do you feel that you've been played fair with? Are all the clues in place? Indeed, sometimes these things are even overstated. Specifically, for that reason.” IfsFeelsSometimesReasonFilmWatchesAudienceFairsResponseClueConsensus Author:Christopher Nolan
“I think that if you make something that's relatable then people will attach themselves to it. You can express it in a lot of different ways but I feel like as long as you are consistent and fair with the audience they'll engage irrespective of how they self-identify. I think it just gets too complicated to track all those differences between demographics.” PeopleIfsThinkingWayFeelsLongDifferentSelfDifferencesAudienceFairsTrackComplicatedDifferent WaysConsistentRelatableDemographics Author:Marc Webb