“Reed College at that time offered perhaps the best calligraphy instruction in the country.... I decided to take a calligraphy class to learn how to do this.... It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating. None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me.” WayYearsFirstsCountryBeautifulFoundInspiringClassDesignCollegeTenComputerDecidedHistoricalPracticalsSubtleFascinatingCaptureApplicationInstructionReedsMacintoshStanford UniversityCalligraphyMacintosh Computers Author:Steve Jobs
“Language for me narrates the pictures in my mind. When I work on designing livestock equipment I can test run that equipment in my head like 3-D virtual reality. In fact, when I was in college I used to think that everybody was able to do that.” ThinkingMindI CanFactsRealityRunningAbleUsedLanguageDesignCollegeTestsEquipmentVirtual RealityLivestock Author:Temple Grandin
“I was a generalist in college. You take a lot of courses to feel out what you're interested in. I really felt web design was too limited for me to interested in it - [instead] I was really into typography.” FeelsCoursesFeltDesignCollegeTypographyWeb DesignGeneralists Author:Jessica Hische
“I attended the Columbus College Of Art & Design for a little while, until I realized they didn't take cartooning very seriously.” LittlesArtDesignCollegeI RealizedColumbusArt Design Author:Jeff Smith
“The two most important things about people on a revolutionary team are their ability and passion. Their educational level or work experience is meaningless--most of the engineers who did ground-breaking work of the Macintosh design didn't even graduate from college.” PeopleTwoImportantPassionAbilityLevelsTeamDesignCollegeImportant ThingsEducationalRevolutionaryMeaninglessGraduatesEngineersMacintoshWork Experience Author:Guy Kawasaki
“I was a gay kid in high school in the late '90s, and I was in theater club. I was never a thespian. I was much more of a lighting guy or a backstage guy. Because I wanted to do something easy for the rest of my life, I thought, "Maybe I'll go and apply to colleges that specialize in theater set design. I'll do that. That's what I want to do". With theater, really, I'd be around the gays.” WantKidsWantedSchoolGuyEasyDesignCollegeGayLateHigh SchoolTheaterClubsLightingThespians Author:James Pearse Connelly
“I actually think it almost works the other way sometimes: making a college textbook, say, look really "user friendly" tends to also make it look less "serious," even if nothing changes other than the design treatment.” IfsThinkingWayLooksSometimesDesignCollegeSeriousTreatmentFriendlyUsersThings ChangeTextbooksUser Friendly Author:Michael Bierut