“User experience is really the whole totality. Opening the package good example. It's the total experience that matters. And that starts from when you first hear about a product experience is more based upon memory than reality. If your memory of the product is wonderful, you will excuse all sorts of incidental things.” IfsFirstsMatterWholeRealityMemoriesWonderfulExampleProductsExcuseOpeningUsersPackagesOur MemoriesTotalityGood ExamplesUser Experience Author:Donald A. Norman
“Some people don't want to know that very little progress has been made. It is in the same way that companies are selling their products (i.e. the billion dollar cosmetic industry), they can package the message of femininity and normalization around this disease.” PeopleKnowsWayWantLittlesHas BeensMadeCompanyProgressProductsIndustryDiseaseMessagesDollarsBillionsSellingMade ItFemininityPackagesCosmetics Author:Ravida Din
“Don't try to change the package more than you try and change the product.” TryingProductsPackages Author:T. D. Jakes