“The main purpose of advertising is to undermine markets. If you go to graduate school and you take a course in economics, you learn that markets are systems in which informed consumers make rational choices. That's what's so wonderful about it. But that's the last thing that the state corporate system wants. It is spending huge sums to prevent that.” IfsWantStatesSchoolLastsPurposeChoicesCoursesWonderfulHugeEconomicsSpendingRationalAdvertisingConsumersCorporateGraduatesGraduate School Author:Noam Chomsky
“No, I most certainly do not think advertising people are wonderful. I think they are horrible, and the worst menace to mankind, next to war; perhaps ahead of war. They stand for the material viewpoint, for the importance of possessions, of desire, of envy, of greed. And war comes from these things.” PeopleThinkingWarDesireNextWonderfulWorstMankindMaterialsImportanceGreedPossessionEnvyHorribleAdvertisingViewpointsMenace Author:Marjorie Kinnan Rawlings
“I've had some wonderful ideas for getting the dominating going. I've got some extremely subtle advertising slogans that should get the public behind us. Things like "Vote for EL Wisty and lovely nude ladies will come and dance with you." It's a complete lie, of course, but you can't afford to be too scrupulous if you're going to dominate the world.” IfsWorldShouldIdeasLyingCoursesBehindsWonderfulVoteLovelyAdvertisingSubtleSlogansDominating Author:Peter Cook
“I'd say 3/4 of advertising works on pure Pavlov. Think how association, pure association, works. Take Coca-Cola company (we're the biggest share-holder). They want to be associated with every wonderful image: heroics in the Olympics, wonderful music, you name it. They don't want to be associated with presidents' funerals and so-forth.” ThinkingWantNamesPresidentCompanyWonderfulSharePureAdvertisingFuneralAssociationOlympicsCoca ColaPavlov Author:Charlie Munger