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Bob Rotella Biography

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“We can choose to believe in ourselves, and thus to strive, to risk, to persevere, and to achieve. Or we can choose to cling to security and mediocrity. We can choose to set no limits on ourselves, to set high goals and dream big dreams. We can use those dreams to fuel our spirits with passion.”

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Book:How Champions Think: In Sports and in Life
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“Great performers share a way of thinking, a set of attitudes and attributes like optimism, confidence, persistence, and strong will. They all want to push themselves to see how great they can become. These attributes and attitudes cause champions to work harder and smarter than other people as they prepare for competition. They help them stay focused under pressure and to produce their best performances when the stakes are highest.”

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Book:How Champions Think: In Sports and in Life
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“They have optimism and confidence. Because they are optimistic and confident, they react to setbacks not by getting discouraged and giving up, but with persistence. Their attitude is, “I’m not playing well right now, but when I put it all together [or our team puts it all together], I’ll really be something. I can beat anybody.” Because they persist, they get better. Because they get better, they experience success. And that success reinforces their optimism, their confidence, and their respect for their own talent. That’s the virtuous circle.”

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Book:How Champions Think: In Sports and in Life
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“I tell them to recruit kids whose coaches report that they had tremendous work ethics. They lifted weights on their own during the off-season. They showed up early for practice, stayed late, and asked for extra help on their skills. They were leaders who helped push everyone on the team to work harder. And they displayed these traits both when the team did well and when it struggled through adversity. It’s relatively easy to be enthused and hardworking on a team that’s winning. It shows more character to display those same attributes on a team that’s losing. It speaks to a person’s mental toughness, toughness that will be invaluable in dealing with the setbacks and rejections that inevitably come along in a business career.”

CharacterToughAdversityWork HardSetbackRejectPushEarlyWork Ethics
Book:How Champions Think: In Sports and in Life
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“If someone in that category asks me whether he should keep going, I don’t have an answer. I have questions. The most basic is, “Are you sure you’ve honored your commitment?” By that, I mean to ask whether the client has done what he set out to do, which is to make the strongest possible effort to become as good as he can be by creating and fulfilling performance and preparation processes.”

EffortHonorCommitKeep GoingPrepareFulfillPerform
Book:How Champions Think: In Sports and in Life
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