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“Another study showed that since 1940, the color of NCAA uniforms for teams who won was rarely black, where red was the top color for winning teams. Not only is black the color that leads to loss, it is the leading color that can result in aggression and depression — a loss in grounding and joy that is critical to true success and inner wealth.”

“The color black has also been found to decrease memory performance in a number of studies. Other research by the University of British Columbia, on the other hand, showed that red boosted memory by as much as 31% more than even blue, a color that has been known to boost cognitive performance.”

“Other studies reveal that when we wear black, aggression increases...and that feels powerful. Researchers examined the statistics of more than 52,000 National Hockey League games and discovered that teams were penalized 10.2% more for aggression when wearing their black uniforms. In hockey, teams usually have two colors of jerseys and switch them for home and away games. When the teams wore a different color other than black, their penalties dropped overall.”

“The connection between darkness and depression has been well established in research. A study published on March 25, 2008, in the Proceedings of the National Academy of Sciences reveals the significant changes that light deprivation causes in the brain. The researchers called this mood suppression a “stress-free means of producing a depression.” Principal investigator Gary Aston-Jones, now at the Medical University of South Carolina, said, “It might be particularly relevant to seasonal affective disorder, but we think that it is relevant to depression overall.”