Quotessence
Home / Authors / Jay Conrad Levinson
Jay Conrad Levinson

Jay Conrad Levinson Quotes

Writer

Filter quotes by topic

AllMarketingGuerrillasCustomersCompanyProductsAchieveBenefitsConsumersGoalIfsInvestingOpportunitySucceedWorldAbsorbingAdvantageAimAwarenessBattlegroundBecoming

Famous Jay Conrad Levinson Quotes

“Guerrilla marketing requires you to comprehend every facet of marketing, experiment with many of them, winnow out the losers, double up on the winners, and then use the marketing tactics that prove themselves to you in the battleground of real life.”

RealUseProveMarketingReal LifeExperimentsWinnerLoserTacticsFacetsGuerrillasBattleground
Book:Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
Create image

“Most people are great at absorbing information. Guerrilla marketing is needed because it gives small businesses a delightfully unfair advantage: certainty in an uncertain world, economy in a high-priced world, simplicity in a complicated world, marketing awareness in a clueless world.”

PeopleWorldGivingEconomyAwarenessInformationNeededAdvantageMarketingSimplicityComplicatedCertaintyUnfairUncertainSmall BusinessAbsorbingCluelessWorld EconomyGuerrillasUnfair AdvantageComplicated World
Author:Jay Conrad Levinson
Create image

“When you view marketing from the vantage point of the guerrilla, you realize that it’s your opportunity to help your prospects and customers succeed. They want to succeed at earning more money, building their company, losing weight, attracting a mate, becoming more fit, or quitting smoking. You can help them. You can show them how to achieve their goal. Marketing is not about you. It’s about them. I hope you never forget that.”

WantHelpingShowsOpportunityGoalRealizingForgetViewsCompanyAchieveBuildingBecomingFitSucceedLosingWeightMarketingCustomersQuittingSmokingNever ForgetMatesMore MoneyEarningBecoming MoreProspectsQuit SmokingGuerrillasVantage Point
Author:Jay Conrad Levinson
Create image