“I'm hard-nosed about luck...If you're persistent in trying and doing and working, you almost always make your own fortune.” IfsTryingHardLuckFortunePersistent Author:Jerry Della Femina
“I'm hard-nosed about luck. I think it sucks. Yeah, if you spend seven years looking for a job as a copywriter, and then one day somebody gives you a job, you can say, Gee, I was lucky I happened to go up there today. But, dammit, I was going to go up there sooner or later in the next seventy years. If you're persistent in trying and doing and working, you almost make your own fortune.” IfsThinkingGivingWritingTryingYearsHardTodayJobsTimeNextHappenedOne DayLuckyDeterminationYeahLuckFortuneSevenPersistenceSooner Or LaterSeventiesPersistentSeven YearsMonarchyLooking For A Job Author:Jerry Della Femina
“Marketers are making retirement respectable. Instead of being the beginning of the end, it sounds like Nirvana-do what you want without any responsibilities. The boomers think that they're 16. Marketers try to keep the charade going. Retirement will look so good, others are going to be jealous.” ThinkingWantTryingLooksEndsSoundResponsibilityAgingWhat You WantRetirementJealousRespectableMarketersBoomersBeing JealousCharades Author:Jerry Della Femina
“Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.” TryingSometimesProductsAdvertisingFaster Author:Jerry Della Femina