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Jerry Della Femina

Jerry Della Femina Books

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“I'm hard-nosed about luck. I think it sucks. Yeah, if you spend seven years looking for a job as a copywriter, and then one day somebody gives you a job, you can say, Gee, I was lucky I happened to go up there today. But, dammit, I was going to go up there sooner or later in the next seventy years. If you're persistent in trying and doing and working, you almost make your own fortune.”

IfsThinkingGivingWritingTryingYearsHardTodayJobsTimeNextHappenedOne DayLuckyDeterminationYeahLuckFortuneSevenPersistenceSooner Or LaterSeventiesPersistentSeven YearsMonarchyLooking For A Job
Author:Jerry Della Femina
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“There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.”

HappensDealsProductsHumorousAdvertisingFasterAdvertsGreat AdvertisingAdvertising BusinessAdvertisement Negative
Book:From Those Wonderful Folks Who Gave You Pearl Harb: Front-Line Dispatches from the Advertising War
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