The Tao of Twitter, Revised and Expande...
A source page for quotes linked to Mark Schaefer.
“If you create great content, huzzah. But if it doesn't move anywhere, you're not succeeding.”
“Content has no economic value unless it's shared and it's acted on.”
“We are on the cusp of a marketing revolution. And it's being led by YOU.”
“You can't fake authenticity.”
“Power doesn't come from CONTENT, power comes from content that MOVES.”