“It was 4 or 5 years into my first design job before the idea of doing graphic design on computers started taking hold. I started working in 1980, the Macintosh was introduced in 1984, then the real desktop publishing only started coming around in 85-86, but it wasn't really until the end of the decade that the transition became irresistible.” YearsFirstsIdeasRealEndsJobsDesignComputerDecadesTransitionPublishingGraphicIrresistibleGraphic DesignMacintoshDesktopDesktop Publishing Author:Michael Bierut
“I've never really acquired any facility for working on the computer, though one day I think I would like to. My generation just barely missed it, which I don't think is a good thing or a bad thing.” ThinkingGenerationsOne DayComputerGood ThingsBad ThingsFacilityMy Generation Author:Michael Bierut
“Target for example, is just a dot with a circle around it, that's all it is, so if you want a logo like Target, you don't need to hire a designer, you barely need to know how to operate a computer program, the logo may as well be anything.” IfsKnowsWantNeedsWellsMayKnow HowExampleComputerProgramCirclesDesignerTargetDotsLogos Author:Michael Bierut
“There was a time when most people had a choice between two kinds of personal communication, handwriting or using a typewriter. Today, people are invited to choose from a list of (surprisingly exotic) typefaces every time they turn on their computer. I think this has made everyone more aware of the idea that picking a typeface is a conscious choice.” PeopleThinkingKindMadeTwoIdeasTodayTurnsChoicesCommunicationComputerConsciousListsInvitedTurn-onExoticTypewritersHandwritingTypefaces Author:Michael Bierut
“I think once the artistic world of the type designer merged with the scientific world of the computer programmer, you began to see this crossover.” ThinkingWorldTypeComputerArtisticDesignerProgrammersComputer ProgrammersCrossover Author:Michael Bierut
