“While there may be no "right" way to value a forest or a river, there is a wrong way, which is to give it no value at all. How do we decide the value of a 700-year-old tree? We need only to ask how much it would cost to make a new one, or a new river, or even a new atmosphere.” WayNeedsGivingYearsMayValuesAsksTreeCostRiversForestsAtmosphereRight WayWrong WayOld Trees Author:Paul Hawken
“It costs the same to send a person to prison or to Harvard. The difference is the curriculum.” PersonsDifferencesCostPrisonHarvardCurriculum Author:Paul Hawken
“Businesses who are members of Businesses for Social Responsibility or the Social Venture Network are internalizing costs on a voluntary basis and therefore raising their costs of doing business, but their competitors are not required to.” SocialResponsibilityCostMembersBasesVentureSocial ResponsibilityCompetitorsInternalizing Author:Paul Hawken
“Intelligent policies will be largely self-regulating in the sense that the system of incentives and standards makes it absolutely ludicrous to not move towards clean, internalized systems of cost and production.” SelfMovingPolicyCostStandardsIntelligentCleanProductionsIncentives Author:Paul Hawken
“Local companies don't have to internalize their costs, and few actually do, but they tend to more often because the owners live there and they have to show their face in town, and their kids play with other kids.” PlayShowsKidsFacesCompanyCostTownsLocalsOwners Author:Paul Hawken