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W. Chan Kim

W. Chan Kim Quotes

Author

W. Chan Kim is a renowned business strategist and author. Born in 1952, he is known for his contributions to the field of strategic management. Kim, along with Renée Mauborgne, co-developed the concept of 'Blue Ocean Strategy,' which encourages companies to find uncontested market spaces to create new demand. His book, 'Blue Ocean Strategy,' has had a profound impact worldwide.

Famous W. Chan Kim Quotes

“To stand apart in these overcrowded markets, you need to be creative through value innovation.”

Creative Innovation Value Crowd Overcrowded

Book:Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Source: Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

About the Author

Born: 1952
Known for: Author
Quotes: 13

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Books & Sources

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition IrrelevantRelated source material

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition IrrelevantRelated source material

HBR's 10 Must Reads on StrategyRelated source material

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