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Quote by Nicole Fende

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How to be a Finance Rock Star

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Nicole Fende

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“The more successful your business becomes, the more media you will attract!”

“You don’t need a business plan. You need a customer, a product, and a reason to keep showing up.”

“There’s no one-size-fits-all way to get around a trade show city. Whether it’s Uber, subway, or a rental car, the best transportation depends on where you’re staying, how far you need to go, and what kind of schedule you’re on. A poor transportation choice can mean missed meetings, late arrivals, and unnecessary stress.”

“A press release announces your news. A media alert informs reporters of an event's location and time. Both belong in your trade show PR toolkit. Use the press release to share a story and the alert to drive attendance.”

“Trade show shipping isn’t one-size-fits-all. You might drive a small inline booth to a local show or use a freight carrier to move a large island exhibit across the country. Your choice depends on your budget, how much time you have, the distance, and how fragile your materials are. Each option has pros and cons. What works for one show might not work for the next. The key is to understand your options and plan ahead so your booth arrives on time and in good shape.”

“Don’t dismiss the show hotel just because it might charge full price. Staying at a cheaper hotel miles away means spending extra on transportation and wasting time traveling back and forth. Walking to the convention center from a 'more expensive' hotel nearby enables you to save money in the end and keeps your schedule on track.”