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Quote by Rosser Reeves

“Let's say you have $1,000,000 tied up in your little company and suddenly your advertising isn't working and sales are going down. And everything depends on it. Your future depends on it, your family's future depends on it, other people's families depend on it. Now, what do you want from me? Fine writing? Or do you want to see the goddamned sales curve stop moving down and start moving up?”

Quote by Rosser Reeves

Author

Rosser Reeves was a significant figure in the advertising industry, renowned for his unique creativity and marketing ideas. His career was filled with innovation and breakthroughs, bringing revolutionary changes to the advertising world. more

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