“I think the critical thing is the product or service that you're trying to raise money for. And probably the best description of that, people should say when they hear, "This is what I want to do. This is what I want to bring to the market." They should say, "Gee! That's a great idea" or "Gee! Why hasn't somebody else thought of that before? Well, that's an incredible idea!" In other words, the more a person is delighted, or astonished, or happy with your product, or service, or idea, the more happy they are to put up money for it.”
Quote by Brian Tracy

Brian TracyBrian Tracy (born January 5, 1944) is a Canadian-American entrepreneur, motivational speaker, and bestselling author. Rising from humble beginnings as a salesman, he built a global training empire through Brian Tracy International. He has authored over 70 books including the famous "Eat That Frog!" and has trained millions of professionals worldwide in sales, time management, and personal development. His practical strategies for business success have made him one of the most influential figures in the personal growth industry. more