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Quote by Bee Wilson

“My premise in First Bite is that the question of how we learn to eat - both individually and collectively - is the key to how food, for so many people, has gone so badly wrong. The greatest public health problem of modern times is how to persuade people to make better food choices.”

Quote by Bee Wilson

Book:First Bite: How We Learn to Eat

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First Bite: How We Learn to Eat

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“Many people have absorbed the lesson from childhood that vegetables and pleasure - and more generally, healthy food and pleasure - can never go together.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“The way we eat is not a question of worthiness but of routine and preference, built over a lifespan.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“There are hundreds of millions of individuals who somehow swim against the tide of the dysfunctional modern food supply and feed themselves pretty well.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“Dopamine is one of the chemical signals that passes information between neutrons to tell your brain that you are having fun.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“Every bite is a memory and the most powerful memories are the first ones.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“Wherever you start, the first step to eating better is to recognise that our tastes and habits are not fixed but changeable.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“When the flavour of white bread and processed meat are linked in your memory with the warmth and authority of a parent and the camaraderie of siblings, it can feel like a betrayal to stop eating them.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“However, he wrote some verses on her, and very pretty they were.” “And so ended his affection,” said Elizabeth impatiently. “There has been many a one, I fancy, overcome in the same way. I wonder who first discovered the efficacy of poetry in driving away love!” “I have been used to consider poetry as the food of love,” said Darcy. “Of a fine, stout, healthy love it may. Everything nourishes what is strong already. But if it be only a slight, thin sort of inclination, I am convinced that one good sonnet will starve it entirely away.”

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“If we want to relearn how to eat, we need to become children again. Bad food habits can only change by making ‘healthy food’ something pleasure-giving. If we experience healthy food as a coercion - something requiring willpower - it can never taste delicious.”

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Book:First Bite: How We Learn to Eat

Source: First Bite: How We Learn to Eat

“When she had her mind set on something, though, she was like a dog with a prime rib bone wrapped in bacon and dipped in peanut butter.”

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