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Adventures in Small Business: The surprising humor and realities in owning and running a small retail store.

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C.L. McManus

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“The tears the laughs the lessons learned The products bought and then returned The skin that was thin Is now like buckskin A degree in resilience well-earned”

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Book:Adventures in Small Business: The surprising humor and realities in owning and running a small retail store.
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“A real business doesn’t start with passion—it starts with solving a real problem for real people.”

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“We hire coaches for our mindsets, attend conferences to improve our skill set, work with specialists for every need in our business and wonder why we feel like we’re all over the place.”

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“That supreme nature is beyond the manifested (vyaktaḥ) and unmanifested (avyaktaḥ). This superior nature which is beyond both creation and annihilation is the living force which is manifest in the bodies of all living entities. The body itself is composed of inferior nature, matter, but it is the superior nature that is moving the body. The symptom of that superior nature is consciousness. Thus in the spiritual world, where everything is composed of the superior nature, everything is conscious. In the material world inanimate objects are not conscious, but in the spiritual world this is not so. There a table is conscious, the land is conscious, the trees are conscious-everything is conscious.”

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“We are doing business in the empowerment age. It is our job to empower our customers to choose us. The moment you tell them to choose you, they will back up. The moment you tell someone to trust you, they won’t.”

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“The myth of self-employment is we go into business for ourselves thinking we’re going to gain control over our destiny without realizing we are entering completely uncontrollable circumstances.”

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“When we’re self-employed, much of what has been typical of business, marketing, and sales has creeped us out. We want to do business in ways that feel good to us.”

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