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Y Quotes

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All Y Quotes

“You can’t really innovate for the past (your offering won’t be innovative and will be beaten easily by competitors). If you innovate for the future, then adoption will be slow until customers become ready. The trick is to task your insights team to provide guidance for the future present.”

“You can’t run away. The past will be only too happy to chase you —- in absolute, complete, and total earnest. Do you know why? Because they’re lonely. The past and memories are very lonely things. I don’t believe in God. Because he doesn’t have a fixed form. The past certainly does exist, even in a world where the future doesn’t have a fixed form. Even if it’s being colored by misunderstandings and delusions, a person’s past can’t be anything but the truth as long as he believes in it. If that’s what you base your actions or your way of life on, isn’t that like being god?”

“You can’t say ‘if this didn’t happen then that would have happened’ because you don’t know everything that might have happened. You might think something’d be good, but for all you know it could have turned out horrible. You can’t say ‘If only I’d…’ because you could be wishing for anything. The point is, you’ll never know. You’ve gone past. So there’s no use thinking about it.”