“Yes, I am optimistic about the environment. If you assume business is exerting the most negative influence on the environment and also has the possibility to impact it positively, there are a bunch of forces that are impacting business that are fundamentally different from the situation 3 or 4 years ago.” IfsYearsDifferentForceBusinessSituationEnvironmentInfluencePossibilityNegativeYears AgoImpactAssumingBunchOptimisticPositivelyNegative Influence Author:Jeffrey Hollender
“A chief is a man who assumes responsibility. He says 'I was beaten,' he does not say 'My men were beaten.'” MenDoeFearBusinessResponsibilityAtheismAssumingRageChiefsAccountabilityBossBeatenBoss DayMilitary LeadershipResponsibility Of Leadership Book:Flight to Arras Source: Flight to Arras
“Marketers... Can't simply put a more environmentally friendly package on the shelves and assume that shoppers will recognize and appreciate the change. If the goal is to drive preference or justify a price premium, the environmental benefit needs to be conveyed.” IfsNeedsGoalBusinessBenefitsAppreciateAssumingEnvironmentalJustifyFriendlyShelvesPreferencePackagesMarketersPremiumShoppersEnvironmentally Friendly Author:Scott Young