“Search marketing, and most Internet marketing in fact, can be very threatening because there are no rules. There’s no safe haven. To do it right, you need to be willing to be wrong. But search marketing done right is all about being wrong. Experimentation is the only way. No one really knows whether that page will rank #1 in Google; no one really knows which paid search copy will get the highest click rate. Even experts can’t tell you which content will attract the most links. You just have to try it and see.” KnowsWayNeedsTryingDoneFactsHavensWillingInternetSafeHighestPagesPaidRateMarketingExpertsCopiesLinksGoogleThreateningClicksExperimentationBeing WrongSafe HavenInternet Marketing Author:Mike Moran
“The issue of gay marriage has reached the Supreme Court and observers are analyzing every detail to predict how each justice will vote. Experts say Chief Justice John Roberts is likely to rule in favor of gay marriage based on the fact that he spent Tuesday's hearings watching the Tony Award nominations.” FactsJusticeIssuesGayVoteCourtDetailsHearingFavorsSupremeChiefsExpertsAwardsSupreme CourtObserversGay MarriageTuesdayNominationsAnalyzingChief Justice Author:David Letterman
“Political experts are saying the reason John Kerry is doing so well is because he's 'electable.' Hey, so was Al Gore - in fact, he even got elected and it didn't help him at all.” WellsReasonFactsHelpingPoliticalHeyExpertsAlsGoreJohn Kerry Author:Jay Leno