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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

Book by Gary Vaynerchuk · 5 quotes · Social, Media, Social Media

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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Quotes

“Whether you're an entrepreneur, a small business, or a Fortune 500 company, great marketing is all about telling your story in such a way that it compels people to buy what you are selling. That's a constant. What's always in flux, especially in this noisy, mobile world, is how, when, and where the story gets told, and even who gets to tell all of it.”

“Today, getting people to hear your story on social media, and then act on it, requires using a platform’s native language, paying attention to context, understanding the nuances and subtle differences that make each platform unique, and adapting your content to match.”